Thanks to the guys working the Schlafly booth at Brew Ha Ha for allowing me to take this. I reviewed this at the end of a lazy Sunday having fit in a 17 miler earlier in the morning and watching Arrested development.
Aroma: Robust toasted malt character is the first impressionable scent to permeate the nostrils. It's lightly sweetened with a touch of graininess. Smells clean with no fruit or astringent elements to it. Even and generally quite simplistic.
Taste: Toasted malt takes on the majority of the flavor within this beer. As a predominating element of most Oktoberfests, Schlafly left little else to interfere with the consumers palate except for just that: The rich toasted malt foundation. It starts with a plain sweetness, but by midtaste, it becomes easily clear to one the intention of the beer. Hops play a neutral role, and there really isn't much by way of spicing. However, the beer does finish with a subtle woody-lignan dryness that does nothing to corrupt the flavor experience. Dry, but balanced, and generally quite clean.
Mouthfeel: Medium bodied, but the carbonation does its job of breaking it up a little bit to reveal a soft and smooth texture without the bite of overwhelming fizz on the tongue. The end is dry with a woody resined feel when rubbing the tongue on the roof of the mouth.
Overall Impression: Very enjoyable and easily drinkable. Schlafly left the consumer with a beer that puts its utmost focus on the malt, and did nothing to incorporate anything that would detract from the toasted malt. Smooth, crisp and certainly a top of the line Oktoberfests of the season.